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#020 - Content With Intent (The Rebecca Gunter Takeover)

The excitement of clarity and confidence; the unstoppable power of knowing exactly who you are, who you serve, what they need, and why it matters; the potential to live each day as a lighthouse, attracting your perfect people and projects, authentically in alignment with your passion and purpose —these are the benefits of a positioning statement. 

This is the fundamental formula that inspires Rebecca Gunter to design a plan for brand development done right; the keystone of any marketing effort, brand strategy, or messaging magic. Rebecca shares her enthusiasm for entrepreneurialism, celebrating sovereignty, and putting forth a rallying cry to build brand on your own terms.