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Go Big To Get Granular

business model Feb 24, 2021

'Go big to get granular'... what the heck does that even mean Gill? Are you just trying to sound clever?' Is that a throwback to one of your corporate sound bites?!

Ha! I promise it's not. It really is the crux of the Moakes Method (yes, really, I like it and it's my method so I've named it after me!)... an online business building method I've tweaked and perfected that results in my clients building the online business of their dreams. A business that sustains them personally, professionally AND financially.

An optimised business that runs on slick systems and flawless processes.

But here’s the thing, to create those systems & processes you need to start with the big picture...

You have to go big to get granular...

 

Vision:

 

Do you have clarity around your why? Why THIS business? Why now?

Vision = Purpose + Passion + Values 

This is your big picture, your North Star. It's unwavering. It’s the one constant in your business. Everything else will, and should, evolve.

 

Goals:

 

With your vision clear you can set your goals in alignment. We set goals around Lifestyle, Income and Reputation. Goals which, as you achieve them, bring your vision to life. Guess what, we have another workbook for this too!

 

Model:

 

Your goals will determine which business model is right for you and what you're trying to achieve.

 

Strategy:

 

Your business model determines your strategies.

 

Systems:

 

Your strategies determine the systems & tools you need.



See how each pillar feeds the next? See how each is utterly dependent on having crystal clarity around its predecessor?

If just one of these pillars is out of alignment your business will not operate the way you want it to, and will not generate the income you desire.

If you’re a coach, consultant, or course creator who is struggling to build an actual, profitable business, despite having invested thousands into your training, and having stalked every marketing guru to the point where you’re starting to sound like them, then we need to talk.

I’m prescribing you a heavy dose of ‘get real and Do. This. Next...’

Book a free strategy session with me HERE.

Suggested Listening

#095 - You Don't Need Anyone's Gold Star

#088 - What Does It Really Feel Like To Go All In?

#085 - What Happened After I Bared My Soul