Are you tired of the dance with insanity that social media platforms want you to perform?

Are you done with allowing the number of likes, comments, and followers you have, determine your mood for the day?

Ready to ‘do’ social media differently?

Good! Me too!

You see, we’re...

Guest podcasting is one of my all-time favorite things to do.

As the host of the Heads Together podcast, I’m used to being the one asking the questions, so whenever I’m invited to be a guest on someone else’s podcast I jump at it.

I was interviewed by the fabulous (and fierce)...

Would you rather… I LOVE these - my favourite being: Would you rather be a piano virtuoso but only during a full moon OR five times in your life be able to summon Al Pacino to help you with stuff?

Anywaaaaaay, I have a point…

Would you rather post consistently on social media and...

Email templates, swipe files, blueprints, done-for-you captions, content files, 365 subject lines for any subject you can possibly think of…

It’s all out there ready for you to download… often for FREE…

I mean why on earth would you bother writing anything yourself?...

I know I talk about this A LOT but there's a damn good reason for that...

People don't buy a service, they buy a solution.

No one wants 'coaching' they want the SOLUTION to their problem. They crave the improvements to their life / business / health / relationship that the coaching brings...

Today on the blog, we welcome Rebecca Gunter, Content Marketing Strategist and Branding Expert, to talk about how she uses pain points to create powerful headlines.

Take it away, Rebecca...

“Pain points;” these two words get batted around business circles more than a...