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Your Way AND The Highway...

 The secrets to building a soul-satisfying business

Let the Voice of Your Values Speak Out: Crafting Content That Resonates marketing values

In the ever-evolving digital landscape, where content is queen, the essence of what truly makes content stand out has pretty much stayed constant – authenticity. As creators, the embodiment of our values in the content we produce isn't just an option; it's a non-negotiable. Aligning our...

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Are you Ready to Put Relationships Above Algorithms? marketing social media

Are you tired of the dance with insanity that social media platforms want you to perform?

Are you done with allowing the number of likes, comments, and followers you have, determine your mood for the day?

Ready to ‘do’ social media differently?

Good! Me too!

You see, we’re...

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Guest Podcasting - The Surprising Benefits of Being Underprepared marketing podcasting

Guest podcasting is one of my all-time favorite things to do.

As the host of the Heads Together podcast, I’m used to being the one asking the questions, so whenever I’m invited to be a guest on someone else’s podcast I jump at it.

I was interviewed by the fabulous (and fierce)...

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Connection vs Consistency (Would you rather...) marketing

Would you rather… I LOVE these - my favourite being: Would you rather be a piano virtuoso but only during a full moon OR five times in your life be able to summon Al Pacino to help you with stuff?

Anywaaaaaay, I have a point…

Would you rather post consistently on social media and...

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Email Templates… Useful Tools or Dangerous Seduction? marketing

Email templates, swipe files, blueprints, done-for-you captions, content files, 365 subject lines for any subject you can possibly think of…

It’s all out there ready for you to download… often for FREE…

I mean why on earth would you bother writing anything yourself?...

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People Don't Buy A Service, They Buy A Solution marketing

 

I know I talk about this A LOT but there's a damn good reason for that...

People don't buy a service, they buy a solution.

No one wants 'coaching' they want the SOLUTION to their problem. They crave the improvements to their life / business / health / relationship that the coaching brings...

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