Your Way AND The Highway...

What FEELINGS do you need to generate in a prospective client on a discovery call for them to become desperate to work with you? The decision to work with a coach or mentor is an emotional one. It's based on a desire for change. Whether that's a change in their personal or business life.

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I know I talk about this A LOT but there's a damn good reason for that...

People don't buy a service, they buy a solution.

No one wants 'coaching' they want the SOLUTION to their problem. They crave the improvements to their life / business / health / relationship that the coaching brings...

Knowing your worth is inextricably linked to your self-belief, and the confidence you have to do things YOUR way.

It's having the balls to charge MORE than others in your industry charge when you know you deliver more value.

But it’s also giving away scholarships or working for free when...

When it comes to creating and selling a high-ticket offer (and when I say, ‘high ticket’, I generally mean a program, product, or service for which you charge in excess of £2,500 / $2,500) the number one thing that holds people back is their mindset. We struggle to distinguish...

In the online business world, there are 2 very seductive words: PASSIVE INCOME

That Nirvana where you prop your laptop on your lap as you sprawl out on your sun lounger – your biggest problem of the day being how to stop sand getting into your mac while you take a dip in the warm...

Today on the blog, we welcome Rebecca Gunter, Content Marketing Strategist and Branding Expert, to talk about how she uses pain points to create powerful headlines.

Take it away, Rebecca...

“Pain points;” these two words get batted around business circles more than a...